How To Get People To Trust Us
“Until we are trusted, our ability to influence others will be limited or nonexistent.”
~ Bill Crawford
The Neuroscience of Negative Emotions
“Until we know the true cause of our stress, frustration, and anxiety… we won’t be able to do anything about it.”
~ Bill Crawford
Going For Trust & Cooperation Versus Obedience
“In order to influence others to do and be their best, we must make a distinction between whether we are going for trust and cooperation…or obedience. Trust and cooperation create solution-focused conversations and build successful relationships…obedience is what you teach your dog.”
~ Bill Crawford
When Insight Isn’t Enough
“When the alarm bell of the emotional brain keeps signaling that you are in danger, no amount of insight will silence it.”
~ From The Body Keeps Score by Bessel van der Kolk
Managing the Meltdown – Teaching Kids Self-Regulation
“Feeling out of control and being shamed for those feelings is probably one of the most distressing feelings there is… especially if you are a kid”
~ Bill Crawford
Worry & Trauma Imagination Hijack
“When worry and/or trauma hijack our imagination, they turn one of the most powerful tools we have for happiness and success against us.”
~ Bill Crawford
Interpersonal Neurobiology – The Key to Being Heard & Understood
“While we are not responsible for other people’s reactions, we do play a role in how their brain interprets what we do and say, and this will determine our influence.”
~ Bill Crawford
You Can’t Make A Good Deal With A Bad Person
“You can’t make a good deal with a bad person.”
~ Warren Buffett
The #1 Block To Influencing Others
“The first thing we need to influence if we want to influence others is our state of mind.”
~ Bill Crawford








